JUNIOR COLLECTION

Head's tennis junior collection is endorsed by Novak Djokovic and Coco Gauff. It is designed to inspire and empower young tennis players. The support by tennis icons and role models for aspiring athletes, adds a touch of inspiration and motivation for future stars.

Moodboards are a great way to communicate ideas. Visual elements stimulate children's participation during focus group discussion.

MOOD-BOARDS

NOVAK & COCO

Children are naturally drawn to cute and funny designs, as they immediately capture their attention and ignite their imagination. Whether it's a playful cartoon character or a vibrant pattern, these designs create a joyful and welcoming environment for kids to initiate in tennis.
The two concepts that were best received in the initial focus groups were monster and animal themes.

JUNIOR COLLECION

In past junior collections, the accessories surrounding the racquets were rather basic, often limited to merely replicating the graphic design featured on the racquet. The goal was to imbue them with their own distinctive character. This approach has garnered a positive response and achieved commercial success.